Professor Jorge Sá (PhD Columbia University; MBA Drucker University; Jean Monnet Chair; Peter Drucker speaker) is an international speaker and author, having published several books on business and economics topics, translated into twelve languages.
Together with our office, Professor Jorge Sá also produced a series of six small booklets on the lessons of battles/wars for business administration, being one of them the booklet:
“Salamanca: where an allied army of English, Spanish and Portuguese marked the rise of Wellington and the demise of Napoleon”
This booklet presents the lessons for business administration that can be learned from the battle of Salamanca in 1812.
The Salamanca battle was a world changing event.
First, in the way Wellington was seen: from a timid, over-prudent strategist to a more complete one who knew when to attack as well as how to defend. Someone who was able to seize opportunities, not only avoiding risks.
Then Salamanca was the Iberian Peninsula Dien Bien Phu. It marked the beginning of the end of the French military presence there.
The battle was also paramount (together with the disastrous Russian campaign) in bringing Napoleon’s downfall. As he later acknowledged in his exile in St Helen.
Finally, Salamanca’s battle is also important for business administration since it enhances two very useful concepts (strategic change and synergy) and the need to measure them quantitatively and well. Using the methods presented in this booklet or others, but always, always, putting a number in both.
For the simple reason that numbers, even if approximations, are far better than opinions. And thus more reliable to base decisions upon (cover and backcover below).
1. Jorge Sá is an expert on Peter Drucker and Philip Kotler, founders of modern management and modern marketing, respectively, with whom he studied and who offered letters of recommendation for his books and endorsements for his work.
2. Has a master’s degree from the Peter F. Drucker Graduate School of Management in California and a doctorate(PhD) in Business Administration, from Columbia University, in New York, where he was research, teaching assistant, and graduated with honors (always Dean’s list, Beta Gamma Sigma). Also holds two undergraduate degrees (in business administration and economics) and a graduate degree in Macroeconomics.
3. Was awarded the Jean Monnet Chair by the Jean Monnet Foundation in Brussels, and his books translated into twelve languages: English, Portuguese, Spanish, Chinese (Mandarin), Russian, Ukrainian, German, Lithuanian, Thai, Korean, Norwegian and Iranian, received endorsements, among others, from Peter F. Drucker, Cecily Drucker, Al Ries (author of the bestsellers Marketing Warfare and Positioning), Don Hambrick (Professor at Columbia University and The Pennsylvania State University), Karl Moore (Professor at Oxford and McGill University), Peter Starbuck (President of the London Drucker Society) and Philip Kotler.
4. Besides nearly forty articles published in blind refereed academic reviews and journals of economics, business administration and medicine, he has addressed conferences and given seminars at several institutions including TED USA (https://youtu.be/SOkjPVi1Fts), London Business School, Drucker University, IESE, Glasgow Business School, ESSEC (France), ESSAM (European Consortium of Business Schools), Manchester Business School, George Washington University, Oxford, etc. Has also addressed conferences and presented articles in academic and non-academic meetings, such as Academy of Management, Western Economic Association, Peter Drucker Society of Europe, at the European Commission, etc.
5. Has worked as private consultant, non-executive director or taught in the executive programs of multinational companies such as: Coca-Cola, SHELL, Unisys, IBM, Price Waterhouse, KPMG, Glaxo, British Petroleum – BP, Dun & Bradstreet, Deloitte & Touche, Makro (Metro group), Systéme U, I.F.A, Intermarché, Mini Prix Bonjours, Accenture, Watson Wyatt, Cap Gemini, Cesce, Scottish & Newcastle, Sara Lee, Total, Johnson & Johnson, Pfizer, Logica, Indra, Grandvision, Jafep, Euler Hermes, Cosec, Pestana Group Hotels, Tivoli Hotels & Resorts, Millennium Bank, Julius Baer, SGG, Henkel, Abencys, Broadbill, Volkswagen Group, McDonald’s, MiTek, United Steel Products, Base Group, UnitedHealth group, Inapa, Vodafone, IDC, Merck, BPI Bank, Milestone, Fijowave, Foxpak, ND Sports, LLR-G5, Horan, Prodieco, Dennison, Grid Finance, Bluemetrix, European Federation of Pharmaceutical Industries and Associations, Microsoft, etc.
6. His hobbies are History (wrote several books on the lessons of military campaigns for management) and football (degree as a professional coach). He speaks and writes (by alphabetical order) English, French, German, Portuguese and Spanish. He lives between Lisbon and Rio de Janeiro. And the office, Vasconcellos e Sá Associates (www.vasconcellosesa.com), provides support for research and other activities.
For more information on the books and conferences by Professor Jorge Sá please check our website at: www.vasconcellosesa.com or contact us at associates@vasconcellosesa.com .
– Peter Drucker expert
– Speaker on Peter Drucker
– Portuguese speaker for events
– Events in Portugal speakers
– Best Portuguese speakers
